This time our clients were looking for a brand name, logo and label design for their new line of sunflower oil. Produced in Kuban oblast, Russia.
The south region of Russia is probably one of the most abundant places for growing healthy organic foods – including cereals, corn, sunflowers and many others.
Notably, the locals have a saying, that whatever you throw in the ground – it will grow. Meaning mother nature will take care of the rest.
We wanted to reflect that care which nature provides by giving a handwritten feel to the logo. Coupling it with bright, natural photos of the sunflower itself.